DeutschFranklin Templeton and Binance announce a joint partnership. The two well-known financial companies want to bring innovative crypto products to the market. In the US market, this could definitely strike a chord. For months, there has been an institutional rush for exchange-traded crypto assets there.
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Binance and Franklin Templeton Want to Promote the Use of Crypto
Binance and Franklin Templeton are joining forces to launch joint crypto products. According to the two companies, they are in a position to promote the use of crypto and the spread of digital assets.
Binance and Franklin Templeton are two heavyweights in the financial industry. With a daily trading volume of $22.4 billion, Binance is the largest crypto exchange on earth.
With $1.6 billion in assets under management, Franklin Templeton is one of the world’s largest asset managers. The two companies want to combine their influence to design new crypto investment products that reach a broad target group.
“We hereby announce the joint development of initiatives and solutions in the area of digital assets that are tailored to a wide range of investors,” according to a press release.
Franklin’s expertise in the tokenization of investment assets will be combined with Binance’s expertise in the area of crypto trading in order to bring new, innovative products to the market. These are intended to generate “competitive returns” and offer “effective processing.” No further details were announced.
Crypto Exchange and Asset Manager are Planning Big Things Together
The crypto exchange and the asset manager already consider their partnership to be innovative. The growing institutional demand for crypto in the USA can only be met by pooling expertise.
“As these tools and technologies evolve from a niche market to the financial mainstream, partnerships like this will be essential for faster adoption,” says Sandy Kaul of Franklin Templeton.
By involving an established player in the crypto market, which Binance is, the asset manager wants to make its tokenization system called Benji Technology Platform known to a wider audience. The partnership will take the technology’s processes to the next level.
“Our goal is to bring tokenization from concept to practice. Our customers should enjoy the highest possible efficiency in processing and securing their portfolios,” explained Franklin Templeton.
